Keys to Small Business Success
In the world of small business, achieving success is not always easy. However, numerous studies have shown that there are commonalities among the entrepreneurs who do have success. We’ve put together a list of some of the essential items on the “To Do” lists of small...
Applying for Business Financing is Easier Than You Think
Whether their seasonal business is experiencing a cash flow crunch or they need working capital to take advantage of an expansion opportunity, entrepreneurs and small business owners know when it’s time to consider financing. However, what they don’t know often...
Six Simple Steps to Completing a Mid-Year Business Review
Many small business owners take stock of where they stand at the beginning or end of the calendar year. However, checking your progress at the halfway point can help you spot and resolve issues with systems, processes, or products, take advantage of immediate...
Trademark vs Service Mark: What’s the Difference?
Creating a strong brand is one of the most critical things you can do for your small business. Building a brand is about differentiating yourself from your competition, which includes protecting your company name and logo from being used by other businesses....
Yes, You Can Take a Vacation from Your Small Business
If just thinking about taking time off from your small business fills you with dread, you’re not alone. According to Office Depot’s Small Business Index, 66% of small business owners find it difficult, at least sometimes, to take a vacation from work during the...
Time to Break Out of Your Small Business Rut
Successful entrepreneurs know it takes hard work to start and maintain a business. The challenges that come with striking out on your own are uniquely different from those faced by an employee in a nine-to-five job. Key among them is sustaining your initial enthusiasm...
Cash Flow Tips for Seasonal Small Businesses
This month marks a transition for many seasonal small businesses. It can be a time to wrap up preparations for the busy summer season or to get ready to weather a major slowdown. Either way, for business owners whose companies generate the bulk of their revenue during...
Here’s My Card: Mastering Business Card Etiquette
Business cards have been around for hundreds of years. Yet even in the current digital age, when communication and transactions have become increasingly electronic, the value and significance of a business card has not changed. These cards are tangible tools that have...
Small Business How To: Writing a One-Page Business Plan
Writing a business plan can often seem like a daunting task, and many entrepreneurs and small business owners avoid doing so. However, the world has changed dramatically since business planning was formalized decades ago. Things move at such a fast pace that business...
Authenticity Matters in Small Business Marketing
Winning customers today is directly related to being personable, relatable, and authentic. For small businesses in particular, conveying authenticity plays a significant role in building the kind of meaningful customer relationships that lead to steady growth. Small...